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Intel: IoT and VR
Consulting
Consulting
Date
2017
Silicon Valley
Silicon Valley
Intel created an Online platform that enables organizations to host trade shows, conferences, and exhibitions in a digital environment. The application was designed to replicate the experience of attending a physical trade show, allowing participants to engage with exhibitors, network with other attendees, and access valuable content, all without leaving their homes or offices.
- Established pricing and revenue model: Determined the pricing structure and revenue model for your application, such as subscription-based, pay-per-use, or freemium. Considered offering tiered pricing based on the size of the event or the number of features included.
- Developed key messaging and branding: Created a consistent message and visual identity for your virtual trade show application. Focused on the benefits and unique selling points that will resonate with your target audience.
- Built strategic partnerships: Partnered with event organizers, industry associations, and complementary service providers to expand reach and credibility in the market. Co-marketing efforts and cross-promotion to reach new audiences.
- Created a marketing plan: Developed a multi-channel marketing strategy to reach your target audience effectively